LOS ANGELES, Sept. 22, 2011 /PRNewswire/ — Inmoo, the world’s largest authorized independent movie theater on the Web, announced today that it will stream thousands of free, high-quality independent movies to both iPhone and iPad users through native apps available in the App Store. Inmoo and Inmoo HD, designed for the iPhone and iPad respectively, provide consumers with free access to nine movies selected each week from Inmoo’s growing content library. Additionally, paid version of the app, called Inmoo Plus, is available for users wishing to gain access to the entire content library, use advanced search and filtering functions or participate in the dialog.
“Our apps are a result of continuous feedback from our loyal user base; we’re pleased to offer it in the App Store for free,” said Mike Wittlin, president of Inmoo. “We’re giving our users a growing collection of Indie Movies to enjoy wherever they are, whenever they want.”
Sourced directly from producers, directors and distributors, Inmoo’s content is now accessible to mobile users in addition to those on the Web. With Inmoo, content producers are given a simple way to help distribute and monetize their Indie films without having to invest in infrastructure or marketing. Inmoo’s suite of management tools encodes and stream videos, while advanced real-time analytical tools provide meaningful insights into consumer behavior, preferences and social activity. These tools, coupled with strategic partnerships with top-tier advertising networks, help monetize films and increase viewership.
“Thanks to the Inmoo app, finding and sharing indie movies has never been easier,” Sergio Radovcic, CEO of Inmoo stated. “Additionally, our integration with Twitter and Facebook allow users to share their favorite clips and moments with their friends – conveniently from their iOS devices.”
Inmoo’s platform allows users to comment, rate, recommend and share their favorite indie films, shorts, behind-the-scenes, experiments, webisodes and clips with friends through seamless integration with various social networks. Additionally, the content is free for users, compliments of relevant advertising from marquee sponsors. Half of all proceeds generated by Inmoo, go back to the filmmakers and are also used toward innovative contests and festivals to help promote the creative content.
Focused on an excellent user experience, Inmoo created a custom video player that adapts to the user’s available bandwidth and CPU utilization to provide the best viewing experience possible. Their custom-built open API allows any third party developer to create their own application that can leverage the Inmoo infrastructure.
About Inmoo
Founded in 2010, Inmoo is the largest authorized independent entertainment theater on the Web. Inmoo provides free, ad-supported access to thousands of high quality independent films, shorts and series. Viewable on the computer, smart phone, tablet or television, Inmoo s founding team is rooted in the entertainment and digital media fields. Based in Los Angeles, Inmoo operates on the core principles of simplicity, fairness and transparency by creating an open marketplace for the content owners and consumers to connect, interact and engage.
